Maine Crisp Packaging Illustrations
Gluten-free snack manufacturer Maine Crisp was launched in 2014 by founder and president Karen Getz, initially offering a cranberry almond buckwheat crisp. Now, Maine Crisp offers four buckwheat cracker flavors in its product line including savory fig and thyme, wild blueberry walnut and cinnamon maple.
With the expansion of their line and new facilities opening, Maine Crisp's team wanted to revisit their original packaging to update it to reflect their organic + elevated style.
The illustrations we created reflected these organic and elevated vibes through a minimal sketch like look. The icons on the side of the boxes show off what the different cracker flavors can be perfectly paired with while the front illustrations highlight every featured flavor in that box.
